Today consumers care about more than the price. It means that business must respond to a wide range of public concerns, that we at Guston Molinel consider in the following way:
In the first great wave of consumer activism, the public demanded higher quality goods and services: more convenience, improved features and enhanced safety.
With the second wave, the focus shifted from products to cooperate practices, especially with regard to the environment. As a result, smart companies began examining everything from packaging to pollution.
Today a third wave is breaking: Customers are asking hard questions about the internal corporate practices behind the brand name products they buy.
Tomorrow information is the Key Ingredients in Corporate awareness & in order to maintain the highest professional and ethical standards as well as meeting standard legal requirements.
Code of conduct